Stand Out in the Pack

Reach Retailers Three Ways!

Gift Shop® Plus is introducing a new DIRECT MAIL and DIGITAL CardPack Program to ensure your product information lands directly in the hands of retailers – whether Summer markets take place or not. Designed to generate exceptional booth traffic or communicate your message in the event of a cancellation, the CardPack gives you substantial exposure either way.


  • Design your custom message as a 6″ x 5″ full-color, double-sided postcard
  • We’ll print, package and mail to VIP subscribers in advance of the market
  • A digitized version of the CardPack will be emailed to subscribers
  • The digitized version will also be posted on all relevant Retail Group social media platforms


  • Direct Mail – 5,500 engaged VIP retailers
  • Email – 21,400*
  • Social Media – 83,000*

*Retail Group combined numbers – Gift Shop® Plus and Stationery Trends

COST: $995 per postcard

Space Deadline: June 5
Materials Deadline: June 12